Burger Reborn represents a groundbreaking burger concept, conceived by a continental chef driven by a zeal for crafting unparalleled taste experiences. To bring this vision to life, the chef collaborated with us at MI Worldwide and sought the expertise of our network branding agency, Owl, aiming to launch a Burger Cafe that embodies their avant-garde approach to burgers.
Working intimately with the chef, we coined the brand name “Burger Reborn” and the tagline “Taste the Revolution.” These elements capture the brand’s pledge to usher in a burger experience that’s nothing short of revolutionary.
Our teams meticulously crafted a harmonized brand identity, encompassing the brand name, logo, and a brand capsule, each echoing the essence of the Burger Reborn ethos. This branding was further extended to packaging, key visuals, merchandising, and their digital presence.
Thanks to our combined efforts, Burger Reborn now boasts a robust brand identity that deeply resonates with their audience. But Burger Reborn is more than just a burger joint; it’s a culinary revolution, promising an experience that’s truly unmatched in taste and innovation.