Meat One, the premium brand of the Al-Shaheer UAE Group brought in Media Idee – a global brand, digital marketing and ecommerce enabling organisation for a Pakistan wide digital roll-out.
Media Idee has been brought on board to design and build a new web and social platform to support brand consistency and to help Meat One build their brand digitally, spread awareness and help build up engagement and community.
Meat One team welcoming the Media Idee commented, “Media Idee’s impressive digital expertise and global capabilities assured us that they were the right partner for us. With our operations spreading across the globe, it is vital that our agency is able to ensure brand consistency across digital channels, build up the platforms and promise technical fit & expertise. Media Idee checks on all these requirements. Our main objective is to use digital channels in a much more impactful and user-centric way to build our brand.”
The first phase of the programme is already underway with the development of a social marketing & media management platform for Meat One. The new communication will build on more emotional aspect of the brand rather than a functional set of values and help power the next phase on digital for Meat One.
“As one of the largest and fastest growing digital marketing organisations in the world, Meat One is an exciting win for Media Idee”, says Umair Mohsin, Director Media Idee. “We are passionate about delivering digital products for our clients that make a measurable difference. The launch of a new global digital environment for the brand will not only align its marketing but also provide a platform that will support future growth across the board.”
About Media Idee
Media Idee is a digital agency that cares about results. We back up every idea with real-world insights to create work that makes a difference—and makes a measurable impact. Media Idee has 5 offices spanning five continents. We offer local expertise to some of the world’s most dynamic brands.